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AI search optimization (AEO and GEO)

When patients ask AI, make sure it names your practice.

ChatGPT, Gemini, Grok, Perplexity and Google AI Overviews now answer “who’s the best physical therapist near me?” with a short list. We help your practice earn a place on it, and show you every month where you stand.

AI visibility snapshot

Sample report

“Best physical therapy near me” in [Your town]

ChatGPTNot mentioned
GeminiListed 4th
GrokNot mentioned
PerplexityListed 3rd
Google AI OverviewsNot shown
Google Maps rank#5
Ads shown above you3 competitors

Search has changed

Patients now ask AI which clinic to choose.

For years, a good website and a few ads were enough. Today a patient with knee pain might open Google Maps, scroll past three sponsored listings, or simply ask an AI assistant like ChatGPT, Gemini, Grok or Perplexity, “Who is the best physical therapist near me?” Each of those answers is a short list, and practices outside it are rarely seen.

How AI decides who to name

AI recommends the practices it can read and trust.

AI assistants build their answers from what they find about you online. These are the signals we work on.

Your Google Business Profile

Accurate categories, services, hours, photos and booking links.

Reviews and replies

A steady flow of recent reviews, and replies that show you care.

Consistent listings

The same name, address and phone number across every directory.

Pages that answer patients

Clear answers to the questions patients ask AI, such as treatment time and cost.

Structured data

Schema markup that tells search engines and AI exactly who you are and what you treat.

What we do

Two halves of AI search, done together.

Answer engine optimization (AEO)

Pages written so AI can lift a clear answer and name your practice.

  • Answer pages for the questions patients ask, by condition and treatment
  • FAQ content in plain language, reviewed by our specialists
  • Schema markup on every key page so AI and search engines read you correctly

Generative engine optimization (GEO)

The listings, reviews and mentions that make AI trust you.

  • Google Business Profile optimization for every location
  • A review-reply routine, so every patient review gets a thoughtful answer
  • Listing consistency across directories, so AI sees one clear practice

Monthly AI visibility tracking

Every month we check what ChatGPT, Gemini, Grok, Perplexity and Google AI Overviews say about your town, and show you what changed.

Get your first check free

Proof

Built on results we can show you.

Example: an AI answer naming a practice
Who’s the best physical therapist near me?
Here are a few well-reviewed options in [Your town]: 1. [Your practice] — one-on-one sessions, strong reviews for back and knee pain, accepts most insurance. 2. [Another clinic] 3. [Another clinic]

Illustration only, not a real answer. Your free AI visibility report shows what AI actually says about your practice today.

Get your free report →
FYZICAL Lawrenceville, GA · SEO, Oct 2024 to Sep 2026

4.6x more visits from Google search

After a new website, local SEO and schema built for answer engines: organic search visits rose from 114 to 528 a month, and calls from the Google profile from 9 to 72.

Read the full case study →

Questions about AI search

How is AEO different from SEO?

SEO helps you rank in Google’s list of links. AEO and GEO help AI assistants and Google AI Overviews choose you when they write a short answer. They use many of the same signals, so we work on both together.

Do I still need SEO and Google Ads?

Yes. AI search sits on top of the Google Ads, local SEO and patient-first content we’ve always done. Many patients still click a map listing or an ad, so we plan all three together.

Which AI assistants do you track?

ChatGPT, Gemini, Grok, Perplexity and Google AI Overviews, for the searches patients in your town really use.

Can you guarantee AI will name our practice?

No. No one can promise what an AI assistant will say. We improve the signals AI uses, and we show you the results every month.

How soon will we see results?

Most practices start seeing results about 3 months after we begin working together.

Find out what AI says about your practice this week.